Understanding the Challenge
The existing range needed a clearer identity across products with different formats and sizes. The challenge was to create a packaging system that communicated the brand’s marine origins and scientific positioning while remaining clean, accessible and consistent across the full range.
Packaging & Production
I developed the packaging system across the product range, adapting the design to different formats while maintaining consistency in typography, hierarchy and product information. I also managed artwork through production, working with manufacturers on print proofs, materials, colour accuracy and final approvals before mass production.




The identity was also applied across the website, digital campaigns, retail materials and other customer-facing communications.






